Generative Engine Optimization
(GEO)

Afraid your business isn't showing up in AI searches? LUMO helps create and implement content into your website designed for GEO and SEO performance.

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Example diagram of how AI extracted information from the client's website

What is GEO?

Generative Engine Optimization works by ensuring your website content is structured, authoritative, and accessible for LLMs to extract from and trust.

AI search platforms evaluate your content for helpfulness, clarity, and relevance when generating answers.

Optimizing page structure Building topical authority through consistent and meaningful content Earning citations from external sources Ensuring your business entity is uniform across the internet.
AI Visibility Audit

FIND OUT IF AI RECOMMENDS YOUR BUSINESS.

LUMO's proprietary GEO Visibility Audit analyzes how your business performs across ChatGPT, Google AI Overviews, Claude, and AI-powered search experiences.

  • ✓ AI Visibility Score
  • ✓ GEO Readiness Analysis
  • ✓ Citation & Authority Opportunities
  • ✓ Technical GEO Review
  • ✓ Competitor Benchmarking
  • ✓ Strategic Action Plan
Start your audit
How GEO Works

AI NEEDS TO UNDERSTAND YOU.

AI answers are becoming a major influence in any type of search results. Whether somebody is searching through an AI platform or getting their answers from Google's AI at the top of the results page, it's becoming more important for your brand to be visible to AI.

01

The Buyer Asks AI

"What marketing agency should I hire for SEO?" AI generates a direct answer with specific business recommendations.

02

AI Evaluates Your Business

AI has already evaluated the web and built an understanding of which businesses are credible, relevant, and trustworthy.

03

AI Recommends Your Business

If your website is properly structured and targeted towards AI, it will recommend your business based on the value of your product/services.

04

The Value in AI Recommendations

It's statistically proven users recommended businesses through AI interact and convert more because the AI gives strategically targeted results.

What's the Difference Between GEO & SEO?

RANKING ISN'T THE SAME AS RECOMMENDATION.

Traditional SEO helps people find your website. GEO helps AI systems confidently recommend your business when people ask for solutions.

LUMO delivers both a strong SEO foundation that feeds AI systems the structured and authoritative content they need to confidently recommend your business.

Traditional SEO

  • Ranks webpages
  • Optimizes keywords
  • Focuses on Google Search
  • Competes for blue links
  • Measures clicks & rankings
  • Built for search engines

Generative Engine Optimization

  • Gets cited by AI
  • Optimizes context & entities
  • Targets ChatGPT & AI Search
  • Competes for recommendations
  • Measures AI visibility
  • Built for language models
Who Benefits?

IS GEO RIGHT FOR YOU?

If your customers research online before making a decision, AI search is already influencing your future leads.

Local Services

Roofing, HVAC, plumbing, legal services, dentists, contractors, and home services.

B2B Companies

Consultants, software companies, manufacturers, agencies, and technology firms.

Healthcare

Clinics, therapy practices, developmental centers, and specialists.

Ecommerce

Service or Product brands that rely on online research before purchase.

LUMO's GEO and Digital Marketing Services

EVERYTHING YOU NEED, TO GET FOUND.

One agency, six capabilities, one clear goal: making sure the right people find you — on Google, on ChatGPT, and everywhere in between.

GEO / AI Search

Get cited in ChatGPT, Perplexity, and Google AI when buyers research your category.

SEO & Content

Keyword strategy and content that ranks on Google while feeding AI systems the information they trust.

Website Design

Fast, modern websites structured for both human visitors and AI crawlers.

Social Media

Consistent content that strengthens your authority across every platform.

Brand Strategy

Positioning and messaging that makes your business memorable and easy for AI to understand.

Reporting

Monthly visibility tracking so you can see where your business appears across AI search.

Pricing

SIMPLE PLANS. BIG IMPACT

We offer 3 digital marketing tiers built around where your business is right now. All plans include a 3-month minimum commitment. Custom configurations are welcomed as well. Get in contact to discuss!

STARTER

Build a Foundation

$1,200/mo

Perfect for businesses beginning their AI visibility journey.

  • ✓ GEO & Action Plan
  • ✓ Technical GEO Restructure on Core Web Pages
  • ✓ 2 GEO Engineered Blogs for AI Citations
  • ✓ Brand Content Consistency
  • ✓ 4 Authority/AI Trust Built LinkedIn posts
  • ✓ 2 Monthly Analytics Report
  • ✓ Bi-Weekly Meetings
Get Started
PREMIUM

Full Service

$4,000/mo

Full AI visibility management for aggressive growth.

  • ✓ Monthly GEO Audit Updates + Extended Analysis
  • ✓ Complete GEO Website Overhaul + Monthly Updates
  • ✓ 8 GEO Engineered Blogs for AI Citations
  • ✓ 3 New FAQ Pages Built to Win AI Recommendations
  • ✓ Ongoing PR Citation Push for "Best of" lists AI Trusts
  • ✓ Citation Cleanup Across Every Directory/Database
  • ✓ 12 Authority/AI Trust Built LinkedIn posts
  • ✓ Weekly Meetings
Get Started

LUMO's Advantage

GEO is a service no other providers are still trying to figure out.

Most agencies are still catching up and reorganizing their agencies to include GEO while LUMO was fundamentally built on GEO We already have clients utilizing our GEO services, ensuring their visibility.

One thing is certain: GEO is the future of brand visibility in AI-driven search. We understand technology is moving fast these days, that's why we handle it for you, ensuring your online presence is up to date.

Check out how we've used GEO for our clients in our works page!

Frequently Asked Questions

GEO is the process of optimizing your website and digital media content so AI tools like ChatGPT, Gemini, and other LLMs can understand, trust, and recommend your business in responses.

SEO focuses on ranking in search engines like Google. GEO focuses on showing up in AI-generated answers from LLMs. The rules are different for GEO but SEO is still the foundation. GEO builds on top of strong SEO by restructuring and enhancing content for AI understanding.

The fundamentals of each overlap significantly. Strong GEO strategies put your SEO in a great place as well. The difference is that brands only staying with SEO risk missing AI visibility entirely as the rules of search continue to evolve. Our GEO services ensure your investment works across all of it.

I have developed and created my own GEO specialized auditing tool where I input your URL and it automatically disects, analysis, and scours the internet for your brand's visibility. It then returns me a comprehensive score based on your performance followed with peformance analytics compared to your previous baselines. Additionally, it gives recommendations for the missing pieces and I can then build a strategy off of the data.

You will receive a comprehensive monthly (or bi-weekly), report covering both traditional and AI visibility across all traffic sources, user behavior, conversions, and well your brand is performing across AI platforms. Each section of the report compares current performance to past baselines and closes with a clear action plan.

GEO typically takes 60–90 days to show meaningful traction. AI models update their knowledge on a crawl cycle, not overnight. What you'll see in month one is a clear baseline of where you stand. By month three you'll have measurable movement in AI citation rates and competitor displacement.

Have Any Other Questions? Contact Us Here!

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